Behind the Scenes at High Point Market: How I Curate the Best for Your Home

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If you live in North Carolina, you’ve probably heard of High Point Market—the world’s largest home furnishings trade show. Twice a year, I eagerly make my way to High Point, NC, where I have the privilege of selecting pieces for my clients from a diverse range of furniture, lighting, textiles, and home decor.

So why do designers love attending Market? High Point Market isn’t just a designer’s playground with stunning showrooms and the latest trends. It’s about curating the perfect pieces for you, my clients, and building relationships with trusted vendors to bring only the best to your home.

What Makes High Point Market Special?

Since its start in 1909, High Point Market has grown from a small regional event into a global gathering, now spanning over 10 million square feet of showroom space! As a trade-only event, the stunning pieces showcased aren’t available to the general public until they’re integrated into designer-curated homes, boutique showrooms, or select retailers. (If you want a peek inside, check out some of my favorite finds from our Fall 2024 visit.)

As an interior designer, this gives me the unique opportunity to source high-quality, one-of-a-kind furnishings directly from vendors I trust—many of whom I’ve built long-standing relationships with over the years.

For me, attending High Point Market is more than just a chance to see beautiful furnishings—it’s about bringing the best of what I see back to you, my amazing clients. Here’s how:

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A showroom from Fall 2024 High Point Market featuring luxury dining furnishings

1. High Quality Vendors

At Market, I get the chance to vet vendors firsthand, ensuring they meet my high standards. It takes time—sometimes up to 18 months—but I’m committed to ensuring that every piece I select for you meets my expectations for quality, craftsmanship, and reliability. Directly interacting with vendors allows me to ask the important questions and ensure you receive a seamless experience, from order to installation.

2. Current, Enduring Design

While I don’t believe in chasing trends, staying updated with emerging design movements helps me bring timeless yet current pieces into your home. High Point Market is where I spot trends like organic modernism and advancements in customizable furniture, ensuring that the designs I bring to you are both relevant and lasting.

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Refreshing, bright color in a Fall 2023 showroom

3. Intentional Selection of Furnishings

One of my favorite parts of Market is confidently hand-selecting specific pieces tailored to your aesthetic and lifestyle. Whether it’s a full home remodel or a perfect accent chair, I hand-select each item with intention, ensuring it fits your vision and enhances the way you live.

My design philosophy has always been centered on creating spaces that are both beautiful and functional — perfectly representing you and tailored to the way you live.

4. Informed Expertise

Market isn’t just about eye-catching furniture—it’s an opportunity to dive deep into the craftsmanship and innovation behind every piece. Whether it’s upholstery construction, lighting technologies, or rug weaving techniques, attending Market allows me to ensure the quality and durability of every item selected for your home.

Additionally, I have the chance to learn from some of the best in the industry. Designers and tastemakers like Bunny Williams, Jean Stoffer, Joanna Gaines, and more, share valuable insights on trends and timeless design principles, helping me refine my approach and bring fresh ideas into every project.

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A panel of experts discuss advancements in lighting at the Spring 2023 Market

Anticipating High Point Market 2025

To say that I’m eager for the upcoming Spring Market is an understatement! While I’ll spend time exploring and wandering through showrooms, there are a few things I’m especially excited about:

Finding Inspiration Pieces: There’s nothing like the feeling of finding the piece—that one special item that sparks an entire design. Last year, I spotted a recycled glass chandelier that became the centerpiece in the dining room of our Meridian Project.

Refreshing a Special Home: I’m thrilled to be continuing a long-term design journey with clients I worked with 23 years ago. This spring, we’ll be refreshing their 8,000-square-foot home—what an incredible experience to revisit this space and make it feel new again! We have a long list of things to look for and I can’t wait to get started.

Learning and Growing: I’ve already booked some of my classes, and I just can’t wait to attend them! I’m a proud lifelong learner—if I could go to school forever, I would. I’m eager to learn more about design publishing, marketing, demographic shifts in the US and more.

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The Meridian dining room featuring a showstopping chandelier sourced from High Point Market

Bringing the Best of Design to You

There’s no denying that attending High Point Market is a whirlwind! It’s a commitment of time, energy and resources, but it allows me to bring the best of the design world directly to you. I can think of no professional development more worthwhile.

When we work together, you’re not simply investing in a designer. You’re working with someone who has personally touched, tested and evaluated every piece that will find its way into your home. That level of care and attention is what makes all the difference in your confidence in our selections. 

If you’re ready for this type of experience and relationship with your designer, schedule a Discovery Call. We can’t wait to connect with you!

Warmly,
Rochelle

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4/01/2025

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Behind the Scenes at High Point Market: How I Curate the Best for Your Home

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